Episode 132

From Rising Stylist to Building a Book & Becoming a Stage Artist | Ivis Hernandez | Hair Artist + Owner | Tha Viibe + VIIBE Different

Tune in to hear Ivis Hernandez tell us how he built his career that led to a full book, becoming a stage artist, launching a clothing line, and an events production business!

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KEY TAKEAWAYS:

  • Ivis learned his work ethic from his father, and that enabled him to build his career.
  • By focusing on work that other people in the salon did not want to do, Ivis got clients quickly, & those clients sent him their relatives & friends!
  • RISING STYLISTS: Change your mindset from thinking about assisting at a salon to honing in on the foundations. Learn to do good shampoos and connect with the customer so they know and trust you. They may end up in your chair & give you incredible tips!
  • Only a small amount of people will be able to build a clientele right out of school. Go to a salon, get further training, and build a book there.
  • Becoming a stage educator before social media required being in the "in-crowd." Now, you have to build a social media following & produce good content
  • SALON OWNERS: a lot of stylists leave salons because they feel like they stopped growing, not necessarily b/c of money
  • If it's all about money & not learning or growing in other ways, the stylists will keep needing more & more until you cannot provide. Then, they'll leave for the money.

MENTIONED IN TODAY'S EPISODE:

-- Follow Ivis on Instagram

-- Follow Tha Viibe (events) on Instagram

-- Follow Viibe Different (clothing brand) on Instagram


The Hairdresser Strong Show is all about Salon Owners, Rising Stylists, and Seasoned Stylists sharing their experiences, successes, failures, and advice to inform, educate, and empower their Fellow Hairdresser. We won’t stop until we are all: Hairdresser Strong.


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About the Podcast

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The Hairdresser Strong Show
Supporting Rising & Transforming Stylists

About your host

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Robert Hughes

β€œI THINK HAIRSTYLISTS ARE THE COOLEST, NICEST, AND MOST FUN GROUP OF PEOPLE ON THE PLANET! I AM PASSIONATE ABOUT USHERING IN AN EMPOWERED-STYLIST FUTURE, AND I ABSOLUTELY LOVE GETTING STYLISTS FROM ALL WALKS OF LIFE TOGETHER IN A NON-COMPETITIVE ENVIRONMENT WHERE WE CAN LEARN, LAUGH, AND GROW TOGETHER.”
-Said by ME!
Robert started his hair journey as a kid in rural America offering haircuts on the street to kids in the neighborhood, not realizing, one day, he would find himself working the front desk at a hair salon while in high school. From there, his experience from salon-to-salon has included the front of the house, back of the house, stylist, educator, and consultant. It was during this movement through various salons he developed a passion to empower stylists and educate owners on how to raise the industry standard of excellence, mutual respect, and professionalism amongst stylists, managers, owners, and clients. Robert currently is the General Manager and a Master Stylist at Violet Salon in Georgetown, DC.