Episode 186
Int. Educator, Social Media Trailblazer & Salon Owner; Here's My Story | Ruby Devine | Owner + Stylist, The LABoratory, a Ruby Devine Salon
Tune in to hear the incredibly fun and brilliant Ruby Devine tell you how she blazes trails in adding value to your career & social media.
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KEY TAKEAWAYS:
-- Ruby started her journey with humble beginnings and expectations. Finding the hair industry was fate, as she had no intention of building a career in hair and had no idea about the world of stage, shows, and production.
-- Being able to learn means being in a safe space to make mistakes while having the support and confidence knowing someone can step and and save you.
-- As an early adopter to building her brand and clientele, Ruby used MySpace and found Mavens amongst sororities and groups to help grow her book.
-- Ruby became a Bumble and Bumble educator and moved to DC-Maryland-Virginia area.
-- Continuing her lean into technology, she built a big Periscope following and led to her becoming an independent educator.
-- Then, she was pushed out of her salon out of fear she would take the stylists. Then, the stylists ended up leaving anyway.
-- Using social media, Ruby shared so much information and created so much content that she was able to build her reputation, which transcended the virtual world into her reality. This meant salon ownership, people wanting to work with her, and international education.
-- Use AI for scripts and captions on social media!
👉Follow Ruby on Instagram
Ruby will also be a Panelist at our upcoming Beauty Business Brunch on May 19th in Washington, DC. CLICK HERE to learn more, and join us!
The Hairdresser Strong Show is all about Salon Owners, Rising Stylists, and Seasoned Stylists sharing their experiences, successes, failures, and advice to inform, educate, and empower their Fellow Hairdresser. We won’t stop until we are all: Hairdresser Strong.
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The views and opinions of our guests are theirs and important to hear. Each guest's views and opinions are their own and we aim to bring you diverse perspectives, career paths and thoughts about the craft and industry so you can become Hairdresser Strong! They do not necessarily reflect the positions of HairdresserStrong.com.
